Copy: Johan van den Outenaar
Editorial Copy and Column Magazine
Editorial and column in glossy magazine.
Dit vindt je ook vast leuk!
Semi-editorial Copy
[Peter Diem] A smart advertising concept in disguise.
Strategy, Concept, Branding, Copywriting, Press-bulletin, Content writing
Advertisements Concepts Film Festival
[Dutch Directors Guild] Basing your message on a conceptual idea communicates so much better!
Concept, Copywriting, Art direction, Retouching, Visual Effects
TV Commercials for Garden Supplier
[Koers] Mayor projects, small garden needs. Koers supplies no matter how big you are.
Strategy, Concept, Script, Casting
Out-of-home (Beurs van Berlage)
[Dirk supermarkt] Toen donkere wolken zich samenpakten boven de Nederlandse economie bleef het zonnetje gewoon schijnen voor Dirk-klanten!
Concept, Copywriting
Animatie- & whiteboard-scripts
[Albert Heijn e.a.] Hoe zeg je complexe dingen simpel
Strategie, Script, Tekst
Aanbieding van de week
[Dirk supermarkt] In Dirk-taal is dat natuurlijk de grap van de week!
Concept, Art direction, Copy
Copy Fashion Brands
[Ronald Kolk a.o.] Short copy and press bulletins with the goal to stand out! And so we did.
Strategy, Concept, Copywriting, Press-bulletin, Content writing
Social Media Copy
[Roche] Press bulletin, Bloggers message and YouTube video description.
Copywriting, Content Writing
TV Commercials Scripts and Pay-offs soft-drinks
[Crodino] Sympathizing the under-estimated soft-drink.
Concept, Copywriting
Interview Copy Fashion Couturier
[Ronald Kolk] Well-known dutch fashion designer Ronald Kolk needed a smart way to escape the endless routine of expensive shows but still continue design and make extraordinary fashion. We wrote a smart interview in his very own show-in-a-glossy transforming a distress into exclusive more-than-ever-attention for the clients.
Editorial Design, Copywriting, Journalism