Pay-offs / Statements [various]
Touching the brand's very heart in one phrase.
Strategy, Concept, Copywriting
[NL] Web copy [various]
On the web time to strike is even shorter than offline. So it better be good!
Animation & Whiteboard VDO scripts [Albert Heijn a.o.]
How to make difficult matter simple.
Strategy, Script, Copywriting, Animation
[NL] Social Media campaign [Roche]
Press bulletin, Bloggers message and YouTube video description.
Copywriting, Content Writing
Heading for ice cream ad in a yoga magazine
Hooking ads for film festival [Dutch Directors Guild]
Basing your message on a conceptual idea communicates so much better!
Concept, Copywriting, Art direction, Retouching, Visual Effects
Poem copy for lifestyle TV commercial [MINI]
'It is what it is'. Commisioned by MINI's European advertising agency BSUR.
[NL] TV Commercials scripts for garden supplier [Koers]
Mayor projects, small garden needs. Koers supplies no matter how big you are.
Strategy, Concept, Script, Casting
[NL] Semi-editorial copy [Peter Diem]
A smart advertising concept in disguise.
Strategy, Concept, Branding, Copywriting, Press-bulletin, Content writing
Interview fashion couturier [Ronald Kolk]
Well-known dutch fashion designer Ronald Kolk needed a smart way to escape the endless routine of expensive shows but still continue design and make extraordinary fashion. We wrote an smart interview in his very own show-in-a-glossy transforming a distress into exclusive more-than-ever-attention for the clients.
Editorial Design, Copywriting, Journalism
[NL] Copy: fashion brands [Ronald Kolk a.o.]
Short copy and press bulletins with the goal to stand out! And so we did.
Strategy, Concept, Copywriting, Press-bulletin, Content writing
Web Design and Copy [The Wall of Shame]
Appropriate design for 'enfents terribles of the advertising scene' shooting the worst advertisements.
Art Direction, Web Design, Copy
[NL] Editorial and column for a magazine
Editorial and column in glossy magazine.
Copywriting, Editorial copy, Column
[NL] Outdoor abri heading [Dirk]
In the middel of the early 00's crisis Dirk saw the sun shining bright: 'All goes well with the beurs [stock exchange = wallet]'
[NL] Concepts, Headings and Visuals for ads [Dirk]
Weekly offers promoted with a little joke.
Concept, Art direction, Copywriting
[NL] Headings liquor store ads [Dirck III]
[NL] TV commercials scripts and pay-offs [Crodino]
Sympathising the under-estimated soft-drink.